Printed Job Fair Newsletter
This document is a design concept for the 2021 GCM Virtual Job fair hosted by the Graphic Communications Management program at Ryerson University. I designed this mailer on Adobe InDesign using variable data to create personalized letters addressed to prospective companies that were invited to the event. Through my knowledge of variable data printing, I created a concept that could produce hundreds of printed letters with personalized content that would create meaningful impacts on their readers. I also adhered to Ryerson's style guide to ensure that the graphics, colours and composition were consistent with the university's brand.
Variable Data Printing
